Privacy Policy

Last updated: 1 December 2025

This Privacy Policy explains how Vitale Way (“we”, “us”, “our”) collects, uses and protects your personal information when you visit or make a purchase from vitaleway.com (the “Site”).

Vitale Way is the data controller responsible for determining how your personal information is used.
We comply with the UK GDPR, the Data Protection Act 2018, and all applicable privacy requirements in the United Kingdom.

Although we operate from outside the UK, we follow all relevant legal obligations to protect the privacy and rights of our UK customers.

1. Information We Collect

We collect two main types of information:

A. Device Information (collected automatically)

Includes:

IP address
Browser type/version
Time zone
Cookies
Pages viewed
Website interactions
Basic behavioural analytics

Collected through:

cookies
log files
pixels, tags and web beacons

This is standard for websites hosted on Shopify.

B. Order Information

When you make a purchase, we collect:

name
billing and delivery address
email
phone number (optional)
items ordered
payment method details (processed securely by third parties – we never store card numbers)

Payment processing is handled by Shopify Payments, PayPal or Stripe.

2. Lawful Basis for Processing

We process your information based on:

Contractual necessity – to fulfil your order
Legitimate interest – fraud prevention, analytics, site performance
Consent – marketing emails and personalised advertising
Legal obligation – tax and accounting requirements

3. How We Use Your Data

We use your data to:

process and deliver orders
confirm payments
send order updates
provide customer support
improve site performance
detect and prevent fraud
personalise adverts (only with your consent)

We do not sell or rent your personal information.

4. Sharing Your Information

We share your data only with essential service providers:

Shopify (Platform)

Hosts our store and processes data securely.
Policy: https://www.shopify.com/legal/privacy

Payment Processors

Shopify Payments, PayPal and Stripe securely handle your payment data.

Fulfilment / Dropshipping Partners

International fulfilment providers receive only the information required to dispatch your order.
They process information solely under our instruction.

Analytics Providers

Google Analytics and similar tools help us understand website activity and improve the Site.

We may also share information if required to:

comply with UK law
respond to lawful requests
protect our business and users

5. Cookies and Advertising

We use cookies for:

essential site functionality
remembering your preferences
improving performance
analytics
personalised advertising (optional)

Essential cookies cannot be disabled, but analytics and marketing cookies can.

Opt-out:

6. Your Rights (UK GDPR)

You may:

access your personal data
request correction
request deletion
withdraw marketing consent
restrict or object to processing
request data portability

To exercise these rights, contact: vitaleway@gmail.com

We respond within statutory timeframes.

7. International Transfers

Your data may be transferred to servers located in:

Canada
the United States
the European Union
the United Kingdom

Shopify uses Standard Contractual Clauses and equivalent safeguards to protect your data.

8. Data Retention

We retain:

order information as required for tax, support and legal compliance
device/analytics data only as long as needed for business operation

You may request deletion at any time.

9. Minors

The Site is not intended for individuals under 18 years old.
We do not knowingly collect data from minors.

10. Changes

We may update this policy occasionally to reflect:

legal changes
operational changes
improvements in transparency

The “Last Updated” date will be modified accordingly.

11. Contact Us

For privacy-related questions or requests:

Email: vitaleway@gmail.com
Website: https://vitaleway.com